Thursday, November 22, 2012

Quick Ways to Boost Daily Productivity in Insurance Sales

Maximizing your daily productivity is one of the keys to maximizing your success. Whether you are trying to run an office efficiently, increase your sales or stay on top of the latest developments in the insurance industry, you want to make sure you are as productive as you can be. Unfortunately, there may be many things standing in your way. Here are four ways you can help prevent a lack of productivity so you can make the most out of every minute of your work day.

Prioritize your daily activities. Do you have certain things you do each day that produce greater revenue-generating capabilities? Are there tasks that simply must get done no matter what? If so, make a list of the things you have to do each day and prioritize them. The ones that produce the greatest revenue and the tasks that must get done should be at the top of your list. Create a specified time by which you have to get those tasks done and be sure to work on those tasks during that time. If you don't sort out your day in terms of timed blocks, other things get in the way and you won't get the important things finished. Check your email less often. Many business people think it's essential to check their email several times each hour. They might even have an alert that lets them know when a new email arrives so they can check it immediately. But this simply drains the minutes out of your day. Instead of worrying about constantly checking your email, check it every couple hours instead. Respond to the emails that are time sensitive and save the rest for the end of the day. You'll be surprised how much time you'll save during the day. Learn to delegate the less important tasks. If you have an office with a staff, learn to delegate the tasks that are easier and less important. Those are generally the ones that do not involve generating a great deal of revenue. Many agency owners have a problem delegating tasks so this may be a difficult obstacle for you to overcome. But if you can let your staff handle some less important tasks, you can focus on the tasks that will bring in the most revenue. Learn about time-saving technologies. There are many new software programs, gadgets and other pieces of technology designed to help you save time during your day. Do you know how to use all of the features in Microsoft Outlook? Or do you know how to create a spreadsheet in Excel? These are just a couple of the software programs you can use to your advantage which will save you a lot of time during your typical work day. Take a class or read up on how to use these programs to see what features you can use to your advantage.

Using these suggestions will help you save a lot of time during a typical day at your agency and it will increase your personal productivity and the productivity of your staff. And since your level of productivity is related to the amount of revenue you can generate, you simply can't go wrong.

How To Podcast In Record Time

Podcasts can be listened to on a computer using any media playing software. Subscribing to a podcast is the same as subscribing to a blog and some blogs are used to distribute podcasts, so they can be down loaded or a link is given to the audio file. These files can then be transferred from a computer to a portable device.

Anyone with anything to say, with a strong desire to voice their opinions, or simply entertain can create a radio style podcast with little cost and time. All it takes is a microphone, computer and an internet connection. Subject matter for podcasting is restriction and regulation free, but the success of a podcaster will always be reliant on the quality of material and level of professionalism by the broadcaster.

Podcasts Replacing Radio Chat Shows

Talk back radio style podcasts are popular content and have no worries with copyright law as long as there is no music played without first obtaining permission or purchasing the right. Therefore, podcasts are rising in popularity, and home based broadcasters are becoming as famous as radio show hosts. Shows are recorded at home and distributed globally via the internet to thousands of listeners, and these numbers can soon be in the millions.

Podcasts through the internet can reach a broader audience than any local or national radio. Businesses are starting to take note of the figures in terms of audience that can be reached through podcasting and the potential for blogs and podcasting as a content distribution tool in the future.

Podcast Creation

Planning is a key factor when podcasting and essential for delivering quality material, keeping listeners coming back for more, and building a strong regular listener base. A higher level of technological savvy is needed to record, upload, host and distribute podcasts. There are companies making these processes easier for future podcasters and expectations are positive and high for this form of broadcasting.

Podcasts allow individuals to distribute their ideas and show their talent on a global platform. Podcasts range from travel journals, short film makers, daily recipes and cooking tips, shows introducing the latest bands, comic book conventions, product reviews, and news media.

Planning a podcast starts first with the ideas, progressing to notes and then a script can be created. Even if the script is only used loosely it would act as a guide and keep a natural flow to the program and its sections in sequence, including musical slots, and introducing previously made interview material. If a podcaster plans to create a regular show or series then several shows should be planned up front before the initial launch.

There are a lot of ways to advertise an up and coming podcast and podcast series, and all channels need to be used to maximize success in the initial stages. Blogging is a popular way, forums, other popular podcast and all social media: Facebook and Twitter are strong advertising potentials and it would be worth signing up for other social networks around the world.

Why Social Media Privacy Is Bad for Marketers

Social media privacy is a problem for many marketers who actually know what they are doing. This is because a marketer with a lot of information about the target market has a higher chance of selling something than a marketer who does not. In fact, this may be the big difference between a rookie marketer and an effective veteran marketer. A veteran marketer understands that their target market is not everyone and getting more information about the people who actually buy the products or services is the key to selling more products.

A marketer that understands their target market with full understanding of who those people are that buy their product or service is a marketer that will make a lot of money. The truth about marketing is that there only certain sub niches of people that will buy the products or service. There are very few products that have a mass appeal and those are the super businesses in a marketplace. However, every business should seek to be one of these businesses. But it is highly unlikely that the business will ever become that large. Therefore, it is smart for a marketer to realize this fact and spend their time and energy on converting those people they should convert instead of trying to convert those people that will never convert the matter what technique or method is used to convert them.

Therefore, if a marketer knows less about people who actually buy the products and services they will make less money. This is why social privacy is bad for most marketers. It does not provide a lot of information about the target market and therefore they cannot sell products and services to the people they cannot see.

This is a massive advantage for those people who take the time to deal with social media privacy. The matter how much time it takes for a person to take care of their social media privacy it is time well spent. This is because the marketers can target them with ads if they do not know anything about them. This means that a marketer is far less likely to find a way to sell them something. Therefore, those people who use social networking privacy spend less than a year than those who do not.

Obviously, a person who is into selling something should try to get as much information about the people that buy their products and services. Most of the time, it is very easy in the social media systems because most will surrender information about themselves and their habits without thinking about it on the social media systems. Therefore, social media is a haven of information for a marketer.

Therefore, a person who does not want to spend a lot in a social network needs to manage their social media with an eye for social media privacy. This is because this will keep them out of the eyesight of most marketers on the social media system.

If the social system is selling anything it is advertising. They are not interested in keeping their users profiles secret or private because that costs them money. There's far more money to be made in the selling of information about their users, then there is to protect those users. Therefore the social systems will continue selling the information about people until they are told to stop by the government.

In conclusion, the onus of social privacy always falls on the user. The social media user will get the privacy that they want or need because they are always selecting by every choice how much social media privacy the really want. Therefore, a person must be mindful of everything they do on the social media platform because it always brings them closer to buying something.

Plan Your Investments

Identifying your goals You save for future events that you feel are important to you. You need to be specific while setting your goals. You may want to save for your wedding, financing initial payment for home, financing your car, your child's education, retirement or any other specific event that you may think is important. You also need to prioritise them as per there importance, identify the frequency if any of them are recurring events.

Time at hand to reach goals Goals are generally time bound. When you identify the purpose of investment, time you need to fulfill that automatically comes into picture. There would be events that you need to take care of in next five years for others you may still have time of 15 to 20 years. There might be financial requirements that might be recurring and you may need money at regular intervals. It is important to know the time you have to grow your investment to your required corpus. The amount you invest and the product you may invest vary as per that.

How much to invest How much you invest depends upon two factors, time you have and the amount you need. To reach the same corpus if you have more time, you can invest smaller amounts regularly and the time is less you may have to invest more. Besides this, also consider your regular expenditures and how you can fit in the investment amount in it. Most investment products will allow various payment options like monthly, quarterly, half yearly and annually.

Investments insurance plans and their features Investment insurance plans allow you the benefit of investments as well as insurance. So, if you survive the insurance term you get the maturity amount and if something happens to you during the term, your dependents are secure and will get the sum assured as per the policy guidelines.

Depending upon the requirement, time you have and risk profile, you can choose from various investment insurance plans available. You can choose between traditional plans like endowment plans and money back plans or you can choose to go for ULIPS. Each has features suitable for various requirements.

Risk Factor - Traditional plans allow you the all-round safety. Whatever you invest is safe and any risk that there might be is borne by the insurance company. Amount you get on maturity or on death is all guaranteed. While in case of ULIPS the risk lies with the investor. If the market is doing well and you have invested in a good fund, returns on your investment may be better than on traditional plans. If the market is low or your fund is not doing too well, your investment is at risk.

The Truth About Medicare Advantage

Before you can make ANY decisions about Medicare you have to know and understand these important truths about Medicare Advantage.

Medicare Advantage is network based.

Perhaps the most important thing you need to understand about Medicare Advantage programs is that they all rely on some type of network of providers. These networks come in the form of either an HMO, PPO, or PFFS. There can be some variances of these, but these are the most common. I will break down these networks in part 3 of this series.

Advantage plans are not created equal.

Although they are structured the same; Medicare Advantage plans can vary drastically from plan to plan. This means that you must do your homework before joining one of these plans. You should start by identifying whether or not your providers are in network. The second biggest factor to consider which most people ignore is the Maximum Out-of-Pocket. Don't get caught up in comparing little things like doctor's copays unless the doctor's office is your second home!

MA plans provides a Maximum Out-of-Pocket.

Continuing on from the previous point, the Maximum Out-of-Pocket is one of the biggest benefits of Medicare Advantage. If you remember on my previous article about Original Medicare; it does not give you this protection. For people that can not afford a Medicare supplement or just want to save some money, the Maximum Out-of-Pocket feature of Medicare Advantage plans offers great security.

Medicare Advantage is still a part of Medicare.

I'm including this truth because I have found that many people believe that they lose their Medicare benefits when they join an Advantage plan. The truth is that Medicare Advantage is actually called Part C of Medicare. Yes, it does override your Part A and Part B benefits, but this is actually a good thing for you because it allows you to in many cases not to have to pay large deductibles and that 20%.

Medicare Advantage is not right for everyone!

I can't tell you that one plan fits all. Unfortunately, since every plan is different, and your needs are different than your neighbors; I can't tell you to go join one particular plan. But I can tell you that some of the most popular plans are offered by Humana, United Healthcare, Wellcare, and Healthspring. Start by asking yourself these questions; How important is freedom of choice when it comes to your health providers? How important is cost? How healthy am I? Once you answer those questions you can easily decide whether you want to be in an Advantage plan or in Original Medicare with a Medicare Supplement.

Electrical Contractors and Outsourcing

Reliability, hiring and termination costs are persistent problems in the electrical contracting industry. Thorough screening, testing and interviewing techniques can help prevent reliability issues. The question is, do you have time to do all of these things and maintain focus on the job site?

First review a list of functions your company must do to hire, maintain and retain an employee. Place a cost on each item using the time value of the person who must handle each separate item. For example and simplification, your office manager earns $15.00/hour and spends a half-hour a day dealing with employee issues. The time value is $7.50 to perform that function. Do this for each item listed below and come up with a daily total amount. Divide the total by 8 and determine if you are performing the functions cheaper than the staffing company can. Most electrical contractors can not because they are set up operationally, not administratively.

If you need a guideline to compare costs, most staffing companies charge a very small amount on top of each hour billed; use 5-7% as a general rule. Keep in mind this includes all labor burden costs including state/federal payroll taxes, worker’s com, liability insurance, payroll processing, etc (see list for the rest).

Outsourcing your human resources function eliminates the need for:

Placing job ads, handling phone calls from ads, processing job applications,checking references,performing criminal background checks, scheduling and paying for drug testing (if required), scheduling and conducting interviews, controlling Worker’s compensation insurance costs, maintaining liability insurance on employees, paying for office staff human resources training, employee handbook development, safety program development, administration and injury reporting, payroll administration, mailing checks and setting up direct deposit accounts, payroll tax accounting – weekly payroll and annual mailing of W-2’s, time tracking of field employees (electricians), offering and administering health and savings plans, worker’s compensation claims processing, processing unemployment claims, handling court ordered garnishments, paying attorney’s fees if a suit is filed against your company, addressing and processing NLRB issues, dealing with and paying for other post-employment obligations (wrongful termination suits, HIPPA notifications, etc)…and all of the other time consuming costs not mentioned above that chew into your bottom line!

What many electrical contractors do not take into consideration is the amount of time away from production and the amount of time their office staff devotes to recruiting, hiring and maintaining each employee on the payroll. This is a variable cost outsourcing labor solves.

Going back to the numbers, variable costs are costs that can be varied flexibly as conditions change; like the number of electricians you need to carry on your payroll at any given time. The point made here is that labor is a much more flexible resource than capital investment. Outsourcing labor provides you and your staff with freedom away from time consuming human resource functions. The time you save is better spent marketing, dealing with customers, suppliers, and focusing on the work at your project site.

Spend time to add up the time and cost of the listed functions involved in hiring and retaining electricians. Ask a staffing company to provide you with a cost breakdown of their hourly charge for each electrician’s skill level. Keep in mind staffing companies cover all the costs you would and charge a nominal account administration fee (the fee is normally much less than what companies spend on the list of HR functions). Compare the costs. Remember to consider the intangible benefits of reduced liability, time savings and increased freedom to focus on your customer.

Most contractors will agree that for any given electrical contracting project, outsourcing is cost effective. One key point that must be emphasized is outsourcing labor is not a “one size fits all” solution to controlling variable costs. Businesses that are comfortable where they are do not make good candidates. On the other hand, a business that wants to grow while maintaining tight control over variable costs makes an excellent fit.

We can never predict when an employee will decide to leave a company but, we can control what it will cost to replace that person using effective outsourcing strategies. Keeping the right mix of permanent and temporary employees is the key to controlling the priciest variable costs in our industry – labor. Outsourcing electricians allows you to control variable costs that are discussed in the next few paragraphs.

As you are aware, variable costs are the costs directly linked to the tempo of operations in electrical contracting. They are called variable because they vary with the size and workload of the business. This means that the more projects bid and won; the more labor, material, etc. costs will rise. The more labor costs rise, the more employee-related administration costs go up.

This, of course, is in contrast with fixed or overhead costs. These costs are those that are incurred regardless of whether or not your company works one or ten projects. These costs do not vary as the pace and size of your operations change unless a dramatic change is made. Variable costs are project specific, whereas, fixed costs are associated with the entire company. Office leases/mortgages have to be paid no matter what is produced or in what numbers. Hence rent or a mortgage is a fixed cost.

Consider a situation where you determine your electrical contracting service yields a 25% contribution margin. Your figure can then be used to determine whether variable costs for your project(s) can be reduced. You can choose to bump up the price of materials and/or reduce your labor costs.

Material pricing adjustments is the easy part. Labor costs are not. To attract and retain quality electricians, you must pay more than the competition, offer benefits and training.

Remember your bottom line or net profit is determined by how you decide to spend each penny of your contribution margin on fixed costs. We know you can control your fixed costs by deciding on how much to spend on vehicles, equipment, tools, phone service and all the rest of your business needs

But, what is the true cost to attract, hire, manage and retain a qualified electrician for a three month project and what is the cost to hire a permanent/full-time employee? You probably know the answer, the cost is the same. It is the replacement cost of the employee that will eat into your bottom line after you conduct all of your human resource or human capital management functions in-house. And what price do you place on the expenditure to bring someone new into your company? And what does it really cost to replace that person? The answer is simply the cost of time – your time, your staff’s time and all time removed from project related activities.

Learn more about outsourcing electricians [http://www.strategy-construction.com] at Strategy Construction's Web Site.


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